7 key issues to ensure accurate sales data

1. Eliminate duplicate databases- ensure the sales organization and partners are all using the same database
2. Sharing information- sharing information with departments and partners will also improve data relevance and eliminate duplications
3. Automation- automated processes will reduce data entry time and errors
4. Data entry simplification- simplify sales processes for salesman. This will allow more time for value adding activities e.g. sales presentation
5. Standardization- ensure data entry is standardized across the organization
6. Continuous improvement- small improvements can go a long way
7. Training- invest in continuous training for all relevant partners